As a Social Media Specialist at zulily, I created fresh and unique content that was shared with our 3.5 million+ social followers every day. Our focus was on helpful and valuable content that engaged our target audience of young moms on popular platforms such as Facebook, Twitter, Pinterest and Instagram.
I worked with our Merchandising and Creative teams to develop successful social media campaigns that stood out from our competitors and helped us form intimate relationships with our customers. I also managed our influencer relations and affiliate marketing programs where we partnered with bloggers and social media advocates through curated zulily events, reviews and cross-promotion. |